Our Services
Full service, from acquisition through disposition.
We support a commercial asset through its entire lifecycle. Every discipline below is delivered in-house by the principals of this firm.
Applied mostly to medical office buildings and neighborhood shopping centers, the two asset classes this firm has held and operated longest.
Property Management
Premium Daily Operations without the Call Centers.
At Rosenthal & Excell, we eliminate the traditional layers of insulation found in national property management firms. Your asset is never handed off to a rotating team of junior associates. Every operational challenge, tenant inquiry, and physical maintenance strategy is directed personally by our principals.
Principal-level oversight
Direct, daily operational management protecting your physical asset’s health.
Zero call centers
Tenants reach decision-makers immediately, accelerating resolution times and protecting tenant retention.
Vendor accountability
Leveraging decades of local contractor relationships to minimize operational overhead without sacrificing quality.
Critical oversight
Specialized compliance management for high-stakes environments, from neighborhood retail to clinical medical spaces.
Brokerage & Leasing
Conflict-Free Representation. Absolute Alignment.
We do not pursue transactional velocity; we pursue long-term asset stability. Because our firm operates from an owner’s perspective, our leasing strategies are built to secure creditworthy occupants who add intrinsic value to your property.
Strategic tenant placement
Deliberately separated landlord and tenant advocacy to eliminate structural conflicts of interest.
Credit tenant acquisition
Proven track record securing and maintaining leases with major national and regional brands.
Lease optimization
Structuring long-term lease terms and options that protect property valuations and maximize net operating income (NOI).
Local market authority
Leveraging unrivaled, continuous transaction data in the Inland Empire market since 1987.
Capital Markets
Rigorous Underwriting. Execution Backed by Data.
We strip the speculation out of commercial real estate investments. Our underwriting and financial modeling ensure that properties are acquired, structured, and disposed of to yield exactly as projected.
Rigorous due diligence
Exhaustive physical, financial, and legal analysis before any capital deployment.
Sophisticated financial modeling
Advanced cash flow forecasting, risk-adjusted return analysis, and debt optimization strategies.
Investment sales
Precision marketing and execution for private placements, institutional assets, and high-net-worth portfolios.
Acquisition expertise
Sourcing off-market opportunities through a deep regional network built over four decades.
Complete Asset Management
Fiduciary Strategy Through Every Market Cycle.
We serve as the holistic fiduciary for your real estate wealth. Our asset management division focuses on long-term capital deployment, macro-level strategy, and positioning your portfolio to thrive across changing economic climates.
Long-term capital deployment
Strategic planning for capital improvements, expansions, and portfolio diversification.
Financial restructuring
Optimizing equity, renegotiating debt structures, and improving liquidity positions.
Strategic repositioning
Turning underperforming assets around through adaptive reuse, comprehensive renovations, or tenant mix overhaul.
Adaptive market timing
Utilizing nearly 40 years of proprietary Inland Empire market data to time acquisitions, refinancing, and dispositions perfectly.
Transparent, owner-aligned pricing.
Most management firms treat your property as an opportunity to stack up hidden fees. We treat it as an asset to protect.
We do not charge hidden markups, administration surcharges, or processing fees. Our pricing is simple, flat, and completely aligned with your long-term success. We run your property as if it were our own.
We handle 100% of daily operations for Southwest Riverside County commercial assets, covering Hemet, San Jacinto, Perris, Temecula, Murrieta, Menifee, and Beaumont.
0% Markup Guarantee
Unlike traditional agencies, we never add a 10%–15% surcharge to vendor invoices. If a roofing repair costs $1,200, you pay exactly $1,200 out of your trust account. No padding, no kickbacks, no exceptions.
Choose the structure that fits your portfolio.
Our fee structures are clean, predictable, and scale directly with the size and type of your commercial asset.
Multi-tenant retail & office parks
Best for anchored plazas, neighborhood strip centers, and multi-tenant professional buildings.
- Rate
- Rates are negotiated.
- What’s included
- Complete tenant invoicing, aggressive collection enforcement, 24/7 emergency dispatch handling, regular physical site inspections, and monthly trust account reporting.
Standalone triple-net (NNN) & medical offices
Best for single-tenant corporate leases, low-volume medical facilities, or hands-off portfolios.
- Rate
- Rates are negotiated.
- What’s included
- Execution of comprehensive CAM (Common Area Maintenance) reconciliations, direct-to-owner trust account fund moves, tenant compliance auditing, and emergency physical facility response.
What we do every day.
Pure fiduciary trust accounting
All tenant monies move immediately into your dedicated owner trust account.
100% emergency coverage
We filter out the late-night headaches. Our team intercepts and completely resolves tenant emergencies at any hour.
Full-circle invoicing
We deliver prompt tenant bills, collect payments, audit account statements, and handle collections firmly and professionally.
Direct vendor pass-through
We source local, vetted Riverside County contractors to perform maintenance and pass the pure cost directly to you.